WeMark india,mystery shoppera in jakarta,wemark india mystery shopping

WeMark India :Significance of Mystery Shopping

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WeMark India Mystery Shopping

Well said, organizations are born but brands are built. The accomplishment of any organization depends on the satisfaction level of its patrons. Client satisfaction is an evaluation of how products and services supplied by a company go beyond customer’s expectation. In such a competitive commercial scenario, client satisfaction is perceived as a foremost distinguisher and has gradually turned into a key aspect of business policies. Consequently, it is crucial for any business to efficiently achieve customer satisfaction up to optimum levels. In order to achieve this, organizations need trustworthy benchmarks of measuring satisfaction.

This need has given rise to the concept of Mystery Shopping. Mystery Shopping includes the execution of different brand audits and market research plans so has to help the brands see what their customers actually witness on the shop floor.

Below mentioned are some of the benefits that come along with finest Mystery Shopping Services:

Facilitates Accurate Customer Insight (ACI)

Improved Customer Delight & Satisfaction Index (CDSI)

Examines facility setting – asset fortification

Gets hold of new prospects

Boosts overall sales

Identifies loopholes in management and staff

Eliminates customer complaints

Enhances brand recall value

Maintains reliability of brand

Improves varied areas of service delivery

Monitors and estimates service performance levels

Provides better customer retention

Provide feedback from front line operations

Bridges the gap between customer expectations and experience

WeMark, an ISO 9001: 2008 Certified Company, has excelled the sphere of rendering Mystery Shopping Services to its esteemed customers. Its areas of operation cater different industries such as hospitality, leisure, travel, retail, automobile, food services, family entertainment centers and more. With the aid of specifically-designed matrices and training programs they are highly capable of addressing every domain across varied industries.

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WeMark india,mystery shoppera in jakarta,wemark india mystery shopping

What do you understand by Mystery Shopping?

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WeMark Mystery Shopping

Mystery shopping is a kind of research and analytical exercise which is designed to detect and assess behavioral and operational performance at different workplaces. The shopping process involves calling or visiting a company under the guise of a prospective customer in order to observe how retail staff and other personnel interact with customers and the general public. They can help you to improve your business by identifying areas that need improvement or to assess staff behavior across different parameters.

The mystery shopper often provide you with inside information about real-time situations on your employees’ selling skills, customer service skills and communication skills and so on. Understandably, today it has become a crucial tool for improvement across a wide section of industries and accordingly different types available for your exact need.

In-person Mystery Shopping Service

This is the most common type where a shopper visits a counter or location personally in order to get a first-hand experience of the situation. Usually, a single mystery shopper goes on a particular assignment that can be over within ten minutes or last for more than hours based on the industry, the format / size of the location or the basic purpose of the establishment.

In-person mystery shopping can either be a report-only format or involve taking covert video footage. In report-only formats, the mystery shopper will carry a preset questionnaire that he will fill up secretly after interacting with staff under various pretexts.

Cover video operations allow employers to get a first-hand view of how staff behave and interact with customers in different situations. In-person services are much sought after in restaurants and hotels, banking sector, retail, convenience stores, automobile sectors, and healthcare and fitness centers and so on.

WeMark is an ISO certified company, offering mystery shopping services to help business improve their client handling and services.